There are more than one million searches for “video marketing” and other related keywords every month
According to a 2018 survey, 81% of businesses are using video for marketing which is up from 63% in 2017
97% of marketers stated that video helped to increase the understanding of their products and services among their users
76% of markets claimed that video increased their sales
76% of marketers stated that videos increased the amount of traffic to their website
Video marketers achieve 66% more qualified leads annually
Video marketers achieve a 54% increase in brand awareness
83% of video marketers say that they get a good ROI on videos
Over 500 million hours of video is watched on YouTube each week
What does all of this tell you? It tells you that the video marketing niche is massive and that there are no signs of it diminishing. In fact the opposite is happening and more and more people are turning to video for their marketing.